At the 24th Edition of the Dragons of Asia 2024 Awards held on October 18th in Kuala Lumpur, Tribes Communication, a leading integrated marketing communications agency, was ranked second in the continent.

These rankings were attributed to Tribes - Blue Dragon for Best Campaign in India, Gold Dragons for Best Brand Loyalty Campaign and Best Marketing Discipline Campaign.

In total, Tribes brought home a total of eight awards, including a Blue Dragon, along with two Gold, two Silver, and three Black Dragon recognitions. The Silver Dragons were awarded for Best Product Launch and Best Use of Media, while Black Dragon honors were given for Best Brand Loyalty Campaign, Best Innovative Idea, and Best Small Budget Campaign.

Gour Gupta, Managing Director and CEO of Tribes Communication , said, "We are extremely happy to have been bestowed with this double honor at the Dragons of Asia 2024. This is a special moment for us as it is a celebration of our incredible campaigns that have earned accolades across different categories. It is a testament to the power of collaboration with our partners and clients and the hard work of our teams and has enabled us to deliver winning campaigns consistently.”

The Dragons of Asia Director, Mike Da Silva, said, “This year’s international Judging Panels, representing 22 Countries, reported that the 24th Dragons of Asia Programme generated a quality of entries never seen before. Along with winning multiple awards – including the prestigious Blue Dragon for the best campaign in India, as well as Gold, Silver, and Black Dragon recommendations – Tribes ranked number one in India and second in Asia, making them standout agency of the year.”